Optimizing Your Site by Sandi Baker
Confusion often sets in regarding how to set up tags on your website. If you are new to creating codes and unfamiliar to HTML this process may seem daunting. This process is not as complicated as you may think. We will go through the steps to optimize your site for your business based on your niche.
Keywords
Keywords are a basic and very important part of your website content in the search engine process. Keep in mind that your keywords need to be at a 4% to 6% ratio. If you need assistance is the creation of ideas of these words, Google has a great free link for this purpose. http://adwords.google.com/select/KeywordToolExternal This is the beginning of your process and the formula above is used primarily on your home page.
You have created your web pages and have now identified your keywords. Next you need to produce your meta tag. This tag will be used shortly. Follow the simple instructions on the page.
Meta Tag Generator http://www.addme.com/meta.htm
Title Tag You need to go to your settings on each web page. The title tag is another important step as this is the introduction to your web page. You need to do this for every page that you have developed and decide upon the relevance of each page. For instance your main page should have a higher relevance than your other pages. Only you can decide on the score of the other ones.
The title in your HTML should look like this: (
)Titlecopygoeshere(<title>)
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<br />Meta Description Tag Previously you should have used the link to determine the best tag. This tag allows you, the owner to determine how your page will be described within the search engines for viewing. Using the link will help you tremendously as your tag should be between 50 to 200 characters without repeating keywords, phrases more than once, and be separated by comas. Also, no single word should be repeated more than 4 times and the first letter of each word should be capitalized.
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<br />A description tag should look like this: <META name=�description “content=�Web Hosting, Web site design, domain names and SSL certificates from Network�>
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<br />Meta Keywords These keywords are in relationship to each one of you web pages. You insert them at the top of each page using at least 75 characters. Do not include the following words: a, and , the , or. The keyword tag should look like this: <META name=�Keywords� content= Add your keywords here�>
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<br />Following these steps will optimize your site within the search engines. Be sure to follow the steps for each page of your website.
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<br />Author: Sandi Baker http://letusgetitdone.info http://shop.letusgetitdone.info
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<br />About the Author
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<br />I have been in the Marketing Business for 20 years. I hold a Degree in Business Management and Administration, Series VII License, and Taxation Certification. I also am on the Board of a non profit Foundation to aid the Visually Impaired. My team and I have developed a website to aid those in building and growing a better website.
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